2017 Northeast Storage EXPO: Registration is Open

Join us at the Connecticut and Massachusetts Self Storage Associations’ annual self storage Conference and EXPO September 27-28, 2017 at the Foxwoods Resort Casino.

We continue to boast more and more education with another breakout added the day before, and we are incorporating the highly praised format of this year’s Spring Retreat into one of the main educational sessions. Speakers for 2017 include Jeffrey Greenberger, Matthew Van Horn, Melissa Stiles, Lynn Sykes, and more. You can see the full lineup below and a growing list of exhibitors here.

Remember to book your overnight guest room early. With fantastic accommodations, $129/night room rates are a steal. You can book online here. The deadline to make your overnight hotel reservation is Friday, September 15, 2017.

Wednesday, September 27, 2017
2:00 PM   Registration

2:30 PM   Breakouts (attend one)
A Take on Financial Options, with Terry Campbell of Live Oak Bank and Daniel Longo of Farmington Bank

Ending the Battle Between Marketing and Operations: Working Together to Create a Seamless Tenant Experience, with Melissa Stiles and Lynn Sykes of Storage Asset Management, Inc.
Sales and marketing are often at odds with each other. This session will discuss how these two entities can work together to ensure completion of the “leads to leases” cycle. Learn how to connect marketing, sales, and operations for the best customer experience.

3:45 PM   Breakouts (attend one)
Overtime and Your Employees, with Jeffrey Greenberger of Greenberger & Brewer, LLP
Overtime is sticky business. Who is exempt, who is not, when you have to pay overtime, and how to avoid it are not simple questions. Join Jeff Greenberger for a to-the-minute update on the rules you have to follow and the newest regulation changes proposed by the labor department to define who is eligible for overtime.

Dominate Your Self Storage Market, with Matthew Van Horn of 3 Mile Domination
Your self storage business has an opportunity to put into practice tools and procedures that will set yourself up for success NOW and in the FUTURE. The goal of this presentation is to give you access to everything you need to market, get rentals, and dominate your local self storage market.

5:30 PM   Tradeshow and Reception
Join us in the tradeshow hall for mingling, exhibits, hors d’oeuvres, drinks, and networking.

Thursday, September 28, 2017
Registration begins at 8:00 AM. Wake up with breakfast and networking before a day of education and conversation. The schedule and education sessions are listed below.

8:00 AM   Registration, Tradeshow, and Breakfast

8:30 AM   Welcome and Opening Remarks

8:45 AM   Roundtables (attend three)
How Google is Affecting the Self Storage Industry with Jimmy Sorenson, Easy Storage Solutions
How Small Operators Can Compete with Big Operators through Operations and Marketing with Melissa Stiles and Lynn Sykes, Storage Asset Management, Inc.
Late2Lien: The Turnkey Solution to Automating Late End Lien Sale Notices with Jeffrey Greenberger, Greenberger& Brewer, LLP
Phone Sales Presentations that Convert with Matthew Van Horn, 3 Mile Domination
R3: Restore, Rebuild, Replace with Roc Hughes, Janus International
What’s the Difference Between a Market Study vs. a Feasibility Study with Nick Malagisi, Sperry Van Ness

10:00 AM  Words with Friends is No Way to Write Your Rental Agreement, Jeffrey Greenberger, Greenberger & Brewer, LLP
Many of you have mastered the game “Words with Friends,” learning how to pick just the right alternative of a word or synonym to fit the space provided and win the game. However, this selection of synonyms or optional words is no way to prepare and enforce a Rental Agreement. Our presenter will not only take you through his thought process in reviewing a lease and looking for the “wrong words,” but also share some examples he has found over the years, of which a simple selection of one or two wrong words can unintentionally change the whole meaning of a lease provision. We are excited to present a fun, fresh presentation that will leave you flipping through your own Rental Agreement to ensure you have not made these same mistakes yourself.

11:00 AM  Exhibits

12:30 PM  Lunch, Exhibits

1:15 PM   Reconvene and Scholarship Award Presentation

1:30 PM   No B.S. – How to Maximize Your Self Storage Revenue Management Systems, Matthew Van Horn, 3 Mile Domination
In this presentation, Matthew will get into some simple but effective revenue management strategies that you can easily implement right away to start seeing financial benefits.
If you think about it, you’ll realize that everything you’ve done to increase profits has fallen under one of these three categories:
-Get Rentals
-Increase the Value of Each Customer
-Lower Operating Expenses and Increase Margins

2:30 PM   From Development to Opening Day
Growing off the success of May’s Spring Retreat, we are pleased to hold another interactive educational session, this time focused on all aspects of developing, building, opening, and running your self storage facility. Whether you are thinking of breaking ground on a new location, expanding and renovating your current facility, need tips on effective management, or anything in between, this is your opportunity to voice your opinions and concerns and really be a part of the learning.
Group Leaders include Dick Bettencourt of The Rabco Corporation on Building & Construction, Jim DelSordo of Automated Security Corporation on Security, Tak Lay of U-Haul on Management, David McCormack of SiteLink on Technology, Connie Neville with Sperry Van Ness on Real Estate, and Bob Pouliot of Boardwalk Storage Solutions on Feasibility.

3:45 PM   Closing Remarks, Adjourn

Register orange

Member Registration: $149 ($169 after September 12)
Nonmember Registration: $175 ($195 after September 12)

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